תפריט

The-Pulse - חדשות הדופק של ישראל

מועדוני לקוחות

1. קידום עסקים

נוצר ב-24.12.2017 01:12

(מאמרים - שיווק)

העסק שלך יכול להתקדם בזכות הכישורים שלך או בזכות המוצרים החדשניים, המעוצבים או הטעימים שאתה מציע אך למעשה בלי עזרה חיצונית יש סיכוי שהוא פשוט ייעצר במקום בסופו של דבר. קידום עסקים הוא תהליך חשוב שכל עסק צריך לעבור בצורה כזו או אחרת וזה הזמן להבין איך עושים את זה נכון.

2. חה"כ כבל: מהיום נעשה סדר במועדוני הלקוחות

נוצר ב-11.01.2017 12:01

(כלכלה צודקת)

אומרים לך בוא תהייה חבר במועדון שלנו, מציעים לך הטבות ופתאום כשאתה מבקש לממש אותן מודיעים לך שהכללים השתנו

ועדת הכלכלה אישרה לקריאה ראשונה את הצעת היו"ר כבל לעשות סדר במועדוני הלקוחות: "אנחנו רוצים לייצר מצב של הגינות והוגנות" - לראשונה בצעד חסר תקדים החליט היו"ר כבל להחיל את ההצעה גם על הבנקים וחברות כרטיסי האשראי ואמר: כשמחקו לנו כוכבים לקחו לנו כסף – ואם הם רוצים להמשיך לפנק, לפנק, לפנק את הלקוחות אז יש לזה כללי משחק חדשים; לפי ההצעה שאושרה מועדוני הלקוחות המתמשכים יצטרכו להודיע 8 עד 9 חודשים מראש על כל שינוי ולאפשר מימוש הטבות במהלך אותה תקופה.

3. הצעת חוק חדשה תסדיר את מועדוני הלקוחות ותוכניות ההטבות

נוצר ב-23.12.2011 04:12

(השוק)

השבוע אישרה מליאת הכנסת בקריאה טרומית את הצעת החוק של ח"כ איתן כבל "הצעת חוק הגבלות בעניין תכנית הטבות לצרכן (תיקוני חקיקה), התשע"ב-2011". מטרת הצעת החוק היא להתמודד עם תופעות של ניהול תכניות הטבות ומועדוני לקוחות בדרך בלתי ראויה, כמו חיוב צרכן המבקש לנצל הטבות, להוציא כספים מכיסו

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